Training | Social Media Accessibility in Practice - Editing and Publishing Accessible Content | Accens
Social Media Accessibility in Practice - Editing and Publishing Accessible Content
Length
1 day (8h online)
Next date
12th June 2026
Price
800 PLN net (984 PLN gross)
Delivery method
Online instructor-led training via Teams
Location
Your home/office
Language
Polish
Basic information
Who is this training for: Copywriters, social media specialists, people responsible for maintaining social media profiles, marketers.
Training objective: You will learn how to create and deliver digitally accessible content in social media.
Duration: 8 clock hours, consisting of 3 modules lasting 2-3 hours each.
Trainers: Regina Mynarska, Adrian Wyka, Jędrzej Barancewicz.
What will you find out?
We provide only practical knowledge, the very essence without unnecessary frills:
You will see what a person with disabilities experiences when interacting with the social media profiles you run.
You will learn why and how to take care of the accessibility of social media channels.
You will learn examples of good and bad practices and tools supporting the creation and publication of accessible content.
We will show you how to create accessible content for the most popular platforms.
What will you learn?
You will put the acquired knowledge into practice. We will go together through real accessibility problems of social media and use tools:
You will discover accessibility problems present in your social media channels.
You will learn about the most popular assistive technologies used by people with disabilities.
You will learn the point of view of a person with a disability - the recipient of your content.
You will conduct accessibility tests of your profiles and identify problems.
You will try out the most popular tools used by authors of accessible content.
You will practice creating alternative texts for graphics and editing posts.
We will together create and publish accessible content on your channels.
What will you receive?
You will receive a personalized certificate confirming your participation in the training.
We will evaluate your content published on social media and provide you with feedback.
If you order training for a larger group (from 5 people):
We will help you plan and organize training sessions for your team.
Materials based on the content you have selected - examples, homework, quiz to check your knowledge, access to a site where you can practice accessibility testing.
Opinions of digital accessibility experts on the content published on social media and suggestions for fixing problems that we detect during the training stage.
If you wish, we will describe our joint training, promoting your organization as inclusive and caring about the accessibility of the products and services provided.
You can record our training and return to it at any time.
Reserve a place
You can reserve a place for yourself for the next training session. You can also cancel or postpone your reservation at any time, it's free.
If you still have questions about our offer - write to us.
LOOKING FOR A TRAINING TAILORED FOR YOUR TEAM?
Training for companies and institutions
We adapt to your needs, we choose the form and scope of classes accordingly.
We place examples in your context. We supplement practical training with homework and quizzes. We train in both Polish and English, traditionally and remotely. Classes can include only selected modules, in the order you prefer.
Read reports from our training for an IT company, museum, theater, GOPR.
Learn about the stories from our trainings
Training Agenda
- How (in)accessible are social media profiles? (2h)
- How do people with disabilities use social media?
- Demo - a user with a disability interacting with profiles on:
- YouTube
- TikTok
- X
- The practice of publishing various types of content - good and bad practices, helpful tools (3h)
- Describing graphics - alternative texts
- Publishing videos - subtitles, PJM, audio descriptions and audio introductions
- Publishing texts - plain language, inclusive language
- Linking, tagging, emoticons, events
- Preparing accessible content for social media using popular, free tools - exercises (3h)
- Creating, publishing graphics and alternative texts
- Editing understandable and non-discriminatory posts
- Using tools based on artificial intelligence (AI) in preparing accessible posts and alternative texts
- Production process and publication of accessible video materials
Meet our trainers
Jędrzej Barancewicz
Social media manager with experience in creating marketing content for local and international markets. Responsible for all Accens social media channels – Facebook, LinkedIn, YouTube, X.
Adrian Wyka
Since 2020, he has been educating, consulting and testing in the area of digital, infrastructural and information and communication accessibility. Over 10 years of experience in the field of culture for people with disabilities. An experienced user of technologies and solutions that make everyday life easier for blind people.
Regina Mynarska
An audio description specialist, she has descriptions of several hundred objects, theatre plays and films for major cultural institutions in her portfolio. She conducts training and academic courses on equality language, rules for interacting with people with disabilities, and audio description.
Sign up for the training!
Social Media Accessibility in Practice - Editing and Publishing Accessible Content
Price: 800 PLN net
12th June 2026, online
Participation in an eight-hour training
Personal certificate
If you have any questions regarding the training, please write to: contact@accens.io or call:
12 347 07 18This is not for you?
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